SHOYO is an ingestible beauty company looking to bring a unique product to both the supplement and beauty marketplace. We were tasked with creating a brand, packaging, and website.
Simplicity and elegance were key. The minimal execution and elevated photography allow the product to shine and messaging to shine.
With any project that covers both physical and digital elements a flexible design system is needed. We created an identity that transcended both the physical and digital space, while remaining cohesive and true to the brand.